Skatelab

The Story

MashON became The Jim Henson Company’s official ecommerce partner in June 2010 and Skatelab was one of six properties included in the initial launch of the new Henson ecommerce portal. Skatelab is a unique property because it is a physical skate park located in Los Angeles, but it has also inspired a cool skater line of artwork and apparel.

The Results

MashON created a Skatelab inspired store and product designs which are sold in the store. In addition fans can create their own using a dedicated Skatelab Creator.

Deliverables

e-Commerce Shop, MashON Product Creator, Posters, iPhone Skins, Postcards, Licensed product